The global tattoo market was valued at USD 2. 22 billion in 2024 and is expected to reach USD 4. 83 billion by 2032, growing at a compound annual growth rate (CAGR) of 9. 7. The industry is driven by factors such as changing societal perceptions towards tattoos, technological advancements in tattoo equipment, and economic trends. The global tattoo market is projected to reach a valuation of USD 4. 10 billion by 2031, with a CAGR of about 9. 60.
The global tattoo industry was valued at $1. 89 billion in 2024, and by 2030, it is forecasted to reach $3. 92 billion. Factors such as economic trends, expression, and luxury are driving the growth of the market size, surpassing USD 1. 95 Billion in 2023 to reach a valuation of USD 4. 10 Billion by 2031. Europe dominated the tattoo market with a market share of 33. 5 in 2023.
The global tattoo market size was estimated at USD 1. 78 Billion in 2022 and is projected to grow from USD 1. 95 Billion in 2023 to USD 4. 10 Billion by 2031, exhibiting a CAGR of 10. 20 during the forecast period. The industry, which also includes tattoo removal services, is estimated to be worth $4. 5 billion and is growing strongly. Over the five years to 2023, industry revenue is estimated to grow at a CAGR of 2. 4 to $1. 6 billion, including an estimated 4. 6 rise in 2023.
The tattoo industry is experiencing a 13-year market growth rate, with a reported $1. 5 billion in yearly revenue. In terms of revenue, the global tattoo market was estimated at roughly USD 2, 120 million in 2023 and is predicted to attain a value of USD 5, 020 million by 2032. According to data from Fortune Business Insights, the tattoo industry is expected to reach $3. 92 billion by 2030.
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| Tattoo Market Size and Forecast to 2032 | Global Tattoo Market size was valued at USD 1.78 Billion in 2022 and is poised to grow from USD 1.95 Billion in 2023 to USD 4.10 Billion by 2031, at a CAGR of … | skyquestt.com |
| Tattoo USA: One-Third Of Americans Have Ink As Industry … | Tattoo USA: One-Third Of Americans Have Ink As Industry Projected To Hit $4 Billion. Mary Whitfill Roeloffs. Forbes Staff. Mary Roeloffs is a … | forbes.com |
| Tattoo Artists in the US – Market Size 2005–2030 | The market size, measured by revenue, of the Tattoo Artists industry was $1.4bn in 2023. What was the growth rate of the Tattoo Artists industry … | ibisworld.com |
📹 The Great Big Tattoo Recession
Hello my darlings In today’s video we’ll be taking a look at the tattoo recession that is affecting the tattoo industry world wide.
Is It Hard To Open A Tattoo Shop?
Opening a tattoo shop requires a well-structured business plan akin to any other business. Having experience in a tattoo studio provides an advantage, but the process can still be challenging, particularly for new tattoo artists. Key elements include conducting thorough market research to understand the industry and customer preferences. The guide outlines a comprehensive 17-step process for launching your tattoo studio, encompassing various operational aspects such as hiring, payroll, and staffing.
Tattoo shops can vary in their approach to client bookings, with some welcoming walk-ins and others necessitating appointments. For those contemplating entering the tattoo business, adequate planning, investment, and a commitment to learning are critical. Aspiring tattoo shop owners should secure necessary licenses, including a tattoo studio license and a certificate of occupancy, alongside other pertinent permits based on location.
The essentials for opening a successful tattoo shop involve understanding legal requirements, selecting a suitable location, acquiring the appropriate equipment and supplies, hiring and training qualified staff, developing effective marketing strategies, and adhering to health and safety regulations. Creative skills are a must; prospective tattoo artists should be artistic, display a design flair, and possess patience and meticulous attention to detail.
In the UK, opening a tattoo business entails creating a business plan, finding a location, purchasing equipment, and ensuring registration with relevant authorities. The pathway to establishing a prolific tattoo shop requires carefully navigating the training and mentorship routes to build a solid client base, as profitability largely hinges on the talent and reputation of the artists involved.
Starting a tattoo shop without prior experience is challenging and necessitates saving between $5, 000 and $10, 000 for initial expenses. While formal qualifications aren’t obligatory for tattooing, ample professional experience is essential. Lastly, ensuring all permits and licenses are comprehensively reviewed by a legal professional is advisable, safeguarding business interests. Success in the tattoo industry entails expanding one’s skills beyond current capabilities and avoiding complacency.
Is Tattooing A Billion Dollar Industry?
The tattoo industry has seen a significant increase in popularity, resulting in substantial growth for both tattooing and tattoo removal sectors. As of 2022, the global tattoo market was valued at $1. 89 billion and is projected to expand dramatically. Estimates suggest the market will grow from approximately $2 billion in 2023 to an impressive $3. 92 billion by 2030, indicating a strong compound annual growth rate (CAGR).
From a market size of $1. 75 billion in 2021, the tattoo industry is set to nearly double its valuation, potentially reaching around $3. 55 billion by 2029. Additionally, there are projections that the market will be valued at about $2. 22 billion in 2024, with expectations to escalate to $4. 83 billion by 2032, further reflecting continuous growth.
On the other hand, the tattoo removal sector is also experiencing a boom. Once valued at $273 million in 2018, it's anticipated that this market will grow significantly at a CAGR of 11. 3%, hitting a value of $4. 8 billion by 2028. In 2023, the tattoo removal market is estimated to be around $27. 10 billion, with projections anticipating it will reach $62. 12 billion by 2032.
The tattooing trend, which started primarily as a form of personal expression, is increasingly being recognized for its potential economic value and cultural significance. The industry has expanded rapidly, and by 2022, it was confirmed the global tattoo industry was worth $1. 89 billion. The forecast indicates that this year will see the industry surpass the $2 billion benchmark, and by 2030, it’s expected to reach $3. 93 billion, again reflecting an annual growth rate.
Overall, the growth statistics underscore a robust market with significant revenue generation, showing a remarkable annual increase since 2007, with current industry revenues reported to be approximately $1. 5 billion annually leading into 2024. As the global tattoo market expands, it encompasses a wide array of demographics, emphasizing not only personal preferences but also evolving societal views towards tattoos. With an estimated growth reaching $62. 12 billion by 2032, the tattoo industry is undeniably part of a burgeoning economic landscape.
Is Tattooing A Growing Industry?
As tattoos gain wider acceptance in professional environments, millennials and Gen-Z have significantly increased their adoption rates. By the end of 2024, industry revenue is projected to rise at a compound annual growth rate (CAGR) of 0. 1, reaching $1. 5 billion, with a notable 2. 1% growth anticipated in 2024 alone. The tattoo sector is on a promising trajectory, with its global market size expected to nearly double from $1. 75 billion in 2021 to $3. 55 billion by 2029, indicative of a growing interest in body art and considerable economic contributions from the industry.
The global tattoo market, valued at $1. 89 billion in 2022, showcases an increasing fascination with tattooing, supported by impressive profit margins and the effects of COVID-19 on consumer behavior. With an anticipated CAGR of about 9. 60% during the 2024 to 2032 period, the market is moving forward, driven by advancements in tattoo technology that promise reduced side effects. Revenue for the global tattoo market is estimated to be approximately $2, 120 million in 2023, with predictions pointing to a remarkable increase to $5, 020 million by 2032.
The tattoo market has experienced rapid growth, with an average annual growth rate of around 9. 7% from 2019 to 2024. This success stems from changing societal perceptions of tattoos, progressing tattoo technologies, and the evolving demands of consumers. Analysts predict a rise in market value from $1. 95 billion in 2023 to potentially $4. 10 billion by 2031, with a robust CAGR of 9. 7% during the projected period.
Despite these positive trends, challenges remain, such as business closures and tattoo artists potentially seeking alternative employment due to financial pressures. In the U. S., revenues from tattoo studios are forecasted to grow by 7. 7% annually through 2030, while the tattoo removal sector is expected to grow by 11% per year as well.
In summary, the global tattoo market, valued at $27. 10 billion in 2023, is set to grow to $62. 12 billion through a CAGR of 10. 80% by 2032. The rising tattoo industry in regions like Spain, demonstrating significant turnover, illustrates a broader cultural acceptance. Ultimately, the tattoo industry is thriving, with double-digit growth expected as millions embrace body art annually.
Is Tattooing Declining?
Tattoos have become increasingly popular, especially among women aged 18-49, where having a tattoo is now more common than not. While it seems likely that tattooing will persist as a form of personal expression in the future, there are concerns about its lasting appeal as new trends emerge.
The tattoo industry faced significant challenges in 2020, notably a 9. 5% revenue drop due to global lockdowns that prevented crucial customer interactions. This decline led to fears that interest in tattoos might diminish as shops closed for extended periods. Yet, amid these challenges, many tattoo artists adapted their businesses, implementing innovative methods and exploring new artistic techniques. The global tattoo market, valued at approximately USD 2. 03 billion in 2023, is anticipated to grow to USD 4. 83 billion by 2032, suggesting a recovery and continued interest in tattoos.
Younger artists are reshaping the industry by rejecting traditional business models and embracing independent collectives and alternative tattooing styles, such as "stick and poke." However, the industry is also facing scrutiny via social media, with viral complaints about botched consultations leading to broader discussions about professional standards and ethics in tattooing.
Despite the overall increase in popularity and market potential, some artists report a slowdown in their bookings, attributing this to rising inflation and changing societal perceptions. A recent BoldData study indicated that, for the first time in a decade, the number of people getting tattoos in the UK is declining, as is the number of tattoo parlors, which had previously doubled in the past ten years.
As tattooing continues to evolve, there are fears that it might lose its appeal, particularly as trends shift and new generations seek alternative forms of expression. Some artists speculate that tattoos may become less fashionable, especially as societal norms change around aesthetics and aging. With the industry grappling with these shifts, the future of tattoos may depend on how well artists and businesses adapt to new consumer preferences and economic realities.
Is A Tattoo Declining?
The tattoo industry is experiencing significant changes, leading to differing opinions regarding its current state. Some believe there is a decline in client demand, while others argue that individuals are simply becoming choosier when selecting artists. Tattoo artist and content creator Jason John Miles described the situation as grave, noting that many artists struggle to fill their schedules. Viral stories on TikTok regarding botched consultations have sparked outrage and discussions among both artists and enthusiasts about whether tattoos are becoming less popular.
Tattoos have gained tremendous popularity, particularly among women aged 18-49, where having tattoos has become the norm. However, individuals are now discovering that the market is saturated with designs, leading to a perception that "everything has already been done." As a result, some speculate that this trend could be waning. The industry's downturn in demand could be partially attributed to broader socio-economic issues, including inflation.
A survey conducted by the Pew Research Center indicated that societal acceptance of tattoos has increased, with 32% of U. S. adults reportedly having one. Yet, the revenue of the tattoo industry fell by 9. 5% in 2020 due to lockdowns that hindered close client interactions. To gauge the industry's trajectory, a 2021 survey collected insights from 600 artists, shedding light on their sentiments about current trends and future predictions.
During the pandemic's easing, tattoo studios saw a surge of clients eager to book appointments. However, uncertainty persists about whether this demand will be sustainable. While some artists believe that the tattoo culture might be becoming elitist, with young Australians being the primary customers, others are confident that tattoos will remain a constant aspect of diverse cultures. Innovations in equipment and techniques continue to emerge, ensuring that tattoos won't go "out of style," although styles themselves may evolve.
Interestingly, a survey by the Harris Poll in 2021 revealed that nearly 23% of tattooed Americans have regretted at least one of their tattoos, raising questions about whether tattoos have crossed into mainstream culture, possibly losing their edge or becoming uncool. Furthermore, the number of tattoo parlors is declining for the first time after experiencing a period of rapid growth. Tattooists now face concerns about reaching saturation in the market, which may lead to a stabilization or a decline in the industry's trajectory. As opinions on trends shift, the future of tattoo artistry remains uncertain, characterized by both challenges and opportunities.
What Drives The Global Tattoo Market?
The global tattoo market is experiencing robust growth, driven by evolving societal perceptions, technological advancements, and increased acceptance of tattoos for artistic expression and medical applications. From 2024 to 2032, the market is projected to grow at a compound annual growth rate (CAGR) of approximately 9. 60%, with North America leading as a primary region due to a surge in demand among the youth.
Valued at around USD 2. 22 billion in 2024, the market's worth is expected to nearly double, reaching USD 4. 83 billion by 2032, highlighting its booming nature. This growth is fueled by shifting attitudes toward tattoos, with many viewing them as legitimate art forms rather than mere rebellion or subculture symbols. Technical innovations in tattoo equipment further enhance this trend, making the process safer and more creative. Rising consumer awareness also plays a vital role in adopting non-invasive tattoo technologies.
Factors contributing to the industry's expansion include a greater cultural acceptance of tattoos across various age groups, particularly among elders. The market dynamics are characterized by a demand for customization and personalization, influenced significantly by social media, pop culture, and celebrity endorsements. The modern tattoo has evolved beyond youth culture, finding relevance in various demographics, thereby broadening its appeal.
The growth trajectory is also supported by advancements in health and safety standards regarding tattooing practices, minimizing risks associated with the procedure. Moreover, the emergence of the tattoo removal industry provides a safety net for those hesitant to commit to permanent ink, contributing further to the market's allure.
Despite the overall positive outlook, challenges such as high production costs remain. The ongoing development of advanced tattoo machinery aims to address diverse consumer needs, incentivizing the tattoo culture's expansion in both developed and developing countries, particularly among millennials seeking unique body art.
Overall, the global tattoo market is experiencing transformative growth due to a convergence of social acceptance, technological innovation, and creative expression, positioning it for sustained expansion in the coming years.
Why Is The Tattoo Market Growing?
The global tattoo market is set for significant growth from 2023 to 2032, driven by technological advancements, changing societal perceptions, and increased social acceptance of body art as a form of personal expression. Enhanced tattoo pigments, improved machines, and better aftercare products are expected to contribute to market expansion. The surge in social media usage, coupled with promotion by tattoo artists, has attracted many consumers. The market is projected to grow from $2.
22 billion in 2024 to $4. 83 billion by 2032, with a CAGR of 10. 20%. Revenues for U. S. tattoo studios are anticipated to increase by 7. 7% annually through 2030, and the tattoo removal sector is expected to grow by 11% each year. The popularity of tattoos has become more mainstream, influenced by celebrities and broader visibility within society, with approximately one-third of American adults now sporting permanent ink. The rise of skilled artists and tattoo parlors further supports market growth.
A significant factor driving demand is the younger generation's growing interest in body art, while emerging markets are expected to see changes in sales due to rising disposable incomes and urbanization. Overall, the cultural acceptance of tattoos is creating a vibrant and expanding industry landscape.
Are Tattoo Artists Struggling Right Now?
The tattoo industry is currently facing significant challenges, including a decline in clientele and shifting preferences among consumers. Many tattoo artists, like Jason John Miles, describe the situation as a "bad state," with difficulties in booking clients attributed to economic factors. Inflation and financial struggles, especially among young adults, have made tattoos a luxury that many cannot afford. While some well-known artists continue to thrive, others are experiencing tough times because they rely solely on client demand without proactive efforts.
The market has become oversaturated, with various artists, particularly younger ones, innovating traditional business practices and exploring methods like the "stick and poke" technique. There is a sentiment among some artists that reducing rates and increasing the number of tattoos done could help offset the downturn in demand. However, many experienced artists who charge high rates are finding it difficult to maintain their careers amid economic pressures.
New regulations for licensing and recent bans on certain ink pigments in the UK have raised concerns for both new and established artists. As demand for tattoos decreases, many artists report struggling to remain afloat financially, contributing to what is being referred to as a "tattoo recession." The industry faces a reckoning, with consumers voicing frustration over overpriced services and unprofessional artists.
Experts like tattoo anthropologist Lars Krutak emphasize the need for diversity in artistic styles and adaptability for survival in this competitive landscape. The tattoo market was valued at USD 1. 89 billion in 2022, but economic conditions have created a challenging environment. As both consumers and providers express dissatisfaction, the industry may need to reassess strategies to ensure sustainability and success moving forward. Time management and efficiency are also highlighted as critical skills for artists as they navigate these turbulent times.
What Is The Global Tattoo Market Size?
The global tattoo market was valued at approximately USD 2. 03 billion in 2023 and is anticipated to experience significant growth, reaching an estimated USD 4. 83 billion by 2032, with a compound annual growth rate (CAGR) of 10. 20% throughout the forecast period. Europe holds a significant position in the market, accounting for 33. 5% of the total share in 2023. Additionally, projections for the tattoo market indicate a rise from USD 2. 22 billion in 2024 to USD 4. 83 billion by 2032. Various sources suggest that the market may see valuations ranging from USD 2, 120 million to as high as USD 15. 75 billion in 2023.
Emerging trends, increasing consumer awareness of advanced tattoo technologies, and evolving societal perceptions towards tattoos are major drivers of this growth. The market is expected to grow at an impressive CAGR of around 9. 60% to 10. 60% during the 2024-2032 timeline, reflecting a strong consumer interest and acceptance that spans generations, including older demographics.
Expert research indicates that the global tattoo market could reach between USD 5, 020 million and USD 62. 12 billion by 2032, signaling robust demand and expansive market opportunities. Factors such as technological advancements in tattoo equipment and a surge in the expression of individuality through tattoos are propelling market expansion.
The market's growth trajectory is influenced by a combination of factors, including rising societal acceptance, shifting perceptions regarding tattoos as expressions of art, and advancements in tattoo technology, which have reduced concerns about possible side effects. The acceptance of tattoos among older generations, once seen as a stigma, is now increasingly recognized as a form of personal expression, contributing further to the market's growth.
Overall, the global tattoo market is poised for remarkable development, reflecting changes in consumer behavior, legislative environments, and cultural dynamics. By 2032, the market is projected to sustain its positive momentum, driven by innovations in the tattooing process and a greater understanding and acceptance of tattoos as a legitimate and valued form of personal artistry. With this steady growth forecast, the global tattoo market is undoubtedly positioned for a bright future.
How Profitable Is Owning A Tattoo Shop?
Owning a tattoo shop can be a lucrative venture, with profit potential ranging from thousands to over six figures annually. The profitability largely depends on various factors including location, the skill level of the artists, the range of services offered, operational expenses, the owner’s experience and reputation, and pricing strategies. To secure funding from lenders or investors, a comprehensive business plan is crucial that outlines market research, target demographics, financial forecasts, and marketing strategies.
On average, tattoo shop owners can anticipate profit margins between 15% to 30% of total revenue, translating to earnings of $0. 15 to $0. 30 for every dollar generated. Competent artists with established client bases can significantly enhance profit margins, while subpar work typically leads to low customer retention. The boom in body art interest translates into growing revenue for tattoo studios, with average monthly income often ranging from $5, 000 to $25, 000.
Effective strategies for ensuring success include fostering strong client relationships, marketing via social media to build a clientele, and carefully managing operational costs. Some shops offer artists a commission of about 30% of their earnings, with more established artists sometimes earning 35% or more depending on their influence and the clientele they bring in. Tattoo studios can also be considerably more profitable compared to other industries such as retail and hospitality, with profit margins in the tattoo industry potentially reaching up to 55%.
It's worth noting that successful tattoo shops frequently garner business through referrals, repeat customers, and effective marketing efforts that leverage platforms like Instagram. New studio owners are advised to approach financial projections conservatively, controlling expenses and ensuring a profitable structure from the outset.
In conclusion, owning a tattoo shop presents substantial earning potential for skilled artists and entrepreneurs in a thriving industry, provided they adopt sound business practices and maintain high-quality service. With the right planning and execution, achieving profitability in the tattoo business is attainable.
📹 There Is A Huge Problem In The Tattoo Industry
Hey Guys!! In todays video I’m unfortunately talking about a horrible thing that goes on in the tattoo industry where some tattoo …
I’m a freelance artist, I don’t do tattoos. But I’d say about 1-2 years ago, I could pay rent. I still squeaked by but it was doable. Now with AI, nobody wants to pay an artist. I can’t afford my medical bills, insurance, food, let alone bills or rent. I can’t raise my prices because nobody can afford them NOW and I was affordable before. It SUCKS to be an artist right now, PLEASE try and support us as best as you can, all it takes is some retweets or word of mouth.
Tattoo artist here. Bookings have absolutely slowed down, and my biggest piece of advice to other artists right now is to be patient and kind to your clients when they have to cancel or reschedule, and I promise you they will return to you (most of the time) when they have the funds. Patience and just general understanding and communication go such a long way with clients and I feel like a lot of artists overlook the customer service aspect of things. Also don’t lower your prices if you can’t afford to and definitely charge what you’re worth, but working with people’s budgets can be a great way to create a win-win situation with clients on a budget
Tbh it’s very simple; prices are growing at a completely different rate than people’s disposable income. It’s no different than any other goods or service based market in that regard. The other thing is, how many artists are essentially uncontactable. I’ve given up with some artists in the past because they just don’t bother to reply.
I’m getting tattooed in about 1.5 hours and I do think there’s weight to the idea that customers are being more discerning on who they’re choosing to get tattooed by. The artist I’m seeing is not only immensely talented, she’s also very open and honest about all her studio policies AND has a warm and welcoming personality. Why would I go to some haughty dude who’s going to make my experience miserable when I can be choosy about who puts ink on me? (Also I had to scrimp and save for WAY longer than I used to in order to afford this, yayyy)
(Comment disappeared so reposting it) There are definitely far too many entitled or “snobby” tattoo artists nowadays . I was a receptionist at a parlor (in a major city) ~15 years ago. Everyone got treated like a King/Queen regardless of the tattoo they had chosen. If they wanted a Garfield tattoo on their ankle, they received a smile and some professional behavior from everyone in our shop regardless of anyone’s personal distaste for said tattoo choice. Also, I see a lot of artists charging far too much money for their work. 🤷🏻♀️
I think that the cost of living is just the icing on a cake to a greater issue that’s been boiling up for a few years now. In my experience, tattoo artist, lack humility, and respect. I understand as a artist, wanting to try different things or wanting to remain in your wheelhouse, but I’ve been told by an artist before that the idea for a tattoo, I wanted simply wasn’t unique enough, and she was looking to fill out her portfolio more which was honestly disrespectful, but then when this tattoo session started, and she was struggling to get new clientele, she reached back out to me saying that she wanted to expand her portfolio to what I desired to have tattooed so if I still wanted to work with her she was open… like girl no, I don’t wanna work with you. You essentially said my idea was not unique or special enough to do in the first place.
I got extorted at a shop recently. Was quoted $180-300 for 2 small tattoos on my arm (line work, black ink only, no shading or small details) Was charged $500 after the fact bc the dude changed his mind. I let the shop owner know over email. Both the artist and owner admit I was overcharged & offered me to come back again with a discount. I’m all for paying artists for their worth but this was someone who straight up took advantage of my passiveness.
I think the rise of social media has had a huge influence on the “business” of being a tattoo artist. It is becoming more and more a requirement to have and maintain a social media presence so your work is seen and people can “find” you. The joke is nobody under 40 even wants to make a phone call anymore, how do you think those same people feel about walking into a studio without already knowing they will get exactly what they are looking for? Being a tattoo artist and being a successful social media marketer aren’t always going to be linked skill sets. Another skill set some artists may be lacking are “soft skills”. As tattooing has become more mainstream, it has shifted to a sort of service industry where consumers are expecting a connection and experience more on par with a visit to a salon or a masseuse and if you can’t use emotional intelligence to make your customer feel comfortable and appreciated from the start, people are going to stay away. This connects back to the social media aspect as people will perhaps be more comfortable with an artist they have seen positively interacting with clients in article as opposed to going in blind. All this to say that I agree with the theory that the tattoo industry is changing, a lot of it has to do with the increase of women both as artists and customers and a demand for more respect and empathy, and those who can not adjust will be left behind.
I’m honestly glad that people are finally standing up and not wanting to be treated like shit from tattoo artist anymore. I remember when I was in my early 20s and was getting first two tattoos. I honestly felt like I was getting judged by the artists especially with getting the second one done. I felt like all they saw was a nerdy soft spoken girl who was getting their first or second tattoo and automatically assuming that I wasn’t the type to get tattoos. I’m so glad I didn’t let their judgement get to me because the artist I got my recent tattoo done by gave me the most comfortable and relaxing tattoo experience I have ever had. She offered me plushies to cuddle with if I need something to make me feel more relaxed, she offered me candy in case I needed some sugar as well as water. And she even asked many times throughout the session if I wanted to take a break. I’ve only had one bad experience from a female tattoo artist and she worked at the studio where I got my second tattoo done at. She gave me such a judgmental look and I could tell she was assuming I wasn’t the type of person to get tattoos based on how I look as a person. Also based on her demeanor and behavior she gave me the impression that she is kinda stuck up and kinda a bitch. She even turned her nose up at the tattoos me and my mom wanted to get done. She honestly was just plain rude. So yes unfortunately not all female tattoo artists are nice and sweet and friendly.
Ooooh I’ve been hoping you’d do an episode on this. I’ve been tattooing 26 years, and while I’m doing ok, I’m getting far less requests than I ever have. All of my coworkers are feeling it too. I think a couple other factors are at play (as well as many of the things you mentioned), location is a lot of it. I’m in San Francisco, and as of this year, only 1/3 of my clients live here. People left or are barely financially hanging on since Covid. The other theory I have is that politics are scary everywhere right now. I’m less willing to make financial risks than I was a couple years ago. I know some people are waiting to see if they might need to move for safety, depending on the election results. And that’s not just the US, the whole world has been bonkers and nothing feels safe.
I think one thing not covered in the article is that top artists are realising they can charge more than the not as good, so they are charging more which is fair enough. but the artists who maybe are not as good are now seeing these prices as the standard and are raising their prices, and then the cycle repeats and the prices have just gotten insane as a result D:
it may not be “all” men but it’s ENOUGH men to where the majority of women or afab people have had horrible experiences. The guys who get pissy and up in arms should be directing their anger towards the guys doing horrible things and calling out their bros for doing problematic crap if they care so much about not being generalized
I feel bad for artists who are keeping their heads down and working hard and respectfully. I’m hoping that they’re the ones who get through this and that the bad ones fall away. I just wish that I could say that costs would stop rising, but it’s like saying the tide might stop. It just isn’t going to happen. You look great today, as you always do! 😊 Thanks for your perspective!
I think it’s a mix of price and the artists’ views/treatment of minorities/women. I had to DIG through a shop and an artists Instagrams to make sure they weren’t going to call me slurs when I asked for a trans boxer tattoo. Which covers most of my forearm for $400. (I’m small, so my experience is probably different when it comes to pricing.) I also live in a red (right wing) state, so I understand why a left leaning tattoo shops/artists wouldn’t want to aggressively advertise their views.
My husband is a tattoo artist, thankfully he owns a shop (collects booth rent) but we are still just scraping by. Everyone there (including female artists) are feeling the recession. Personally, I agree that the cost of living is outrageously high. Also, the people posting “tattoo regret” articles are certainly not doing any favors for the industry. So many younger people are leaning into the “clean/neutral” beauty trend esthetic, doubled with the pressure of fitness influencers to live healthier lifestyles. People are spending their extra income at lululemon, the gym, hair & nail salons, Sephora…. That’s just my opinion though, great article. I appreciate you bringing light to this…
Here is my opinion as a tattooed person and the assistant of my best friend/tattoo artist. I get to have a more neutral view of things while still knowing more than the average person. My artist is kind, respectful, and she owns her own shop. All of the artists that work there are wonderful human beings. They have been affected by this, but because they have loyal clients that refer other people to them, it hasn’t been as bad as it could be. That being said it’s still not enough money for them to live off of. All of the artists there also sell merch with their artwork on it because it’s easier for people to buy a $15 print than a $300 tattoo. Yes there are more cancellations. Yes they aren’t as busy. However, things have started picking up again after they started doing walk in events and overhauled the shop social media. So, in my opinion artists are making it harder for themselves by not evolving with the industry, being jerks, and not adding different ways to make money. Hell even the shop apprentice, who’s been tattooing for 4 months, has been tattooing more than the tattoo artists that are on social media whining.
I’m a 2 years female tattoo apprentice in a very small and rural town in Canada, and I am very affected by this recession. Tattooing is not my main source of income, fortunately, but it has changed so much in a year. In the first months that I started tattooing, I had more clients than right now, even though I had literally no experience and was doing less quality tattoos. And I know it is not because I’m a man, or because I treat people poorly, heck, being kind, professional and open is the first thing my clients notice and talk about. Just to say, in my first months, my mentor (wich is the shop owner) was texting us (the artists) multiple times a week, sometimes even multiple times a day, to ask us if we wanted to take x or y client/project that contacted the studio. Today, she’s texting this about once a month. Nobody’s coming for new tattoo. No new clients. And I can count on my fingers the tattooers in this town, and there are no new artists. There is less artists in fact. So yeah, I’m getting better but people are not coming anymore 😥
I’ve always wanted a tattoo, but when I went to a shop to see if I liked the artwork my mind was changed by the tattoo artists there. I got snide comments and was told I could only get one of the few on display that weren’t what I wanted. I haven’t been in another shop since because the anxiety of having that episode repeated is high. >.<
I definitely think it’s a recession in the way that less people overall are getting tattoos because of less fun money but then on top of that, those who can afford it are also able to put their money toward artists that they feel safe with, supported by, and have good rapport with. I’ve never gone to an artist twice yet but my most recent tattoo was with a wonderful artist and I am absolutely ITCHING to go back to him- once I can afford it lol. Really great article, I hope you’re doing well!! 💜
Where I live a lot of tattoo artists only do it part time and have a second job, because they’re just not making enough money from it. I also think something that’s had a big impact on the industry is artists specializing in a specific style. I remember in the past you could pretty much walk into any studio with any concept and they’d do it. Now you get “oh I only do realism” or “I only do black and white” etc. Which is great!! It means better tattoos, imo. But it also lowers walk in rates for sure. I seen a guy review a local studio once saying he went for a walk in and was turned away. So it’s def a win/lose situation, because while the artist can focus on one area and really improve their work, they’re also losing potential customers
I’m so glad my tattoo artist is chill. Which probably explains why he’s always getting fully booked months at a time. He does FANTATIC work, but he’s also just a cool dude. I’m a woman, and he never makes me feel uncomfortable, and he has enjoyed the two tattoos that he’s done for me so far, because I bring him ideas that aren’t completely his usual style. He’s just a good dude, and also a good artist. Shout out to him, Alex Sierra.
I think it’s a combination of all 3. As someone of the transgender persuasion I personally have been picky about artists not just because of price but also only going to studios with multiple artists because I specifically don’t want to be in the situation you described of being left alone with an artist I don’t know. And some future pieces I want involve covering up my surgery scars and unfortunately the shop that specialized in that around here closed because of covid so I am doing a lot of vetting at the moment. I dont make a lot of money either so any of my big ideas are just not realistic right now. I cant even afford my sleeve in full rn, i am getting it done a little bit at a time as I have extra cash. But life happens and my tattoo fund is getting dipped into for car repairs. Such is life